Once you have a communication tool that all of your employees are familiar with, it can be difficult to change over to a new platform. But Slack offers more than just another email client or an instant message platform. You can integrate the tool into your other business tools, make communications searchable, and cut through a lot of wasted time that follows long email conversations. Even if you adopt the tool department by department, communications will start to improve because you can:
Organize tone and purpose even with simultaneous conversations.
Text-based communications are flat. It's hard to accurately convey tone, especially in an email. This can lead to longer emails that don't get to the point, stiff communication because emojis aren't necessarily appropriate, and more. Text messages have a bit more variety in their tone so participants can effectively communicate what they need to without worrying about wordy formality where it's unnecessary.
Slack helps you tune into that flexible tone without losing professionalism. You can create multiple Slacks, even with the same group of people, but keep them dedicated to separate topics. Young and entry-level employees are familiar with carrying on simultaneous conversations with the same people while capturing very different tones and discussing different subject matter. Keep each thread of conversation separate means you can still use the Slack transcripts as attachments and historical records for legacy projects.
Prevent email inertia.
Everyone has more emails in their inbox than they would like. Depending on how busy your day is, you may not be able to keep up with new requests, ongoing conversations, and email threads you don't really need to be part of. Your inbox can be even more complicated if you use it as part of your checklist and leave some emails unread until the topic of discussion is completed.
This multi-purpose usage is because, for a very long time, email was the best communication tool available in the office. Phone calls could occasionally clear things up, but they weren't a tangible reference for technical details. So emails became everyone's to-do list, the company newsletter, how meetings were scheduled, and general office communications. Set up different Slacks with different purposes in mind. You can form Slacks with different combinations of people so you can access the ongoing 'meeting' when you need to, and then push that communication onto your to-do list application or as an attachment on a Salesforce opportunity. Because Slack is just for communication, you don't have to leave anything read, unread, pending, or unsorted according to a complex system.
Organize the full history of the communication.
Email chains can spiral out of control. Sometimes this happens out of everyone's self-interest. An email about a particularly contentious issue or a delay will go back and forth with no momentum. Then someone will cc their manager to add transparency or an extra edge of warning. Another manager will get added on, someone else involved in the preliminary stages of the problem will be thrown into the mix, and then it's not clear which actor should be taking what action. Organized Slacks can solve that problem by ensuring that only those who need to be in the conversation are in it.
Sometimes, email threads can splinter off into different conversations. Even with the best of intentions, someone might reply to or forward one email in the chain with part of the group and start a new conversation they think not everyone has to hear. Sometimes the same action is a little more self-interested and someone's trying to get around an approval process. But if you're communicating in a Slack conversation, there's a harder line between splintering off into a new discussion and starting a new group altogether. This helps keep the conversation on-target and prevents miscommunication.